sthabiso4565 sthabiso4565

06-12-2019
Business

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A particular advertisement for a men's cologne was found to be more effective as a magazine ad than as a TV commercial when it was exposed to a group of 10 people. This phenomenon is explained by:

Respuesta :

marialejandray marialejandray

08-12-2019

Answer:

The vehicle option source effect

Explanation:

This reffers to the point that humans, depending on their context, look at ads differently.

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